Inspiration

Canopy was started in March 2020 as the COVID-19 pandemic reached the U.S. and Canopy founder and CEO Joe Rosenberg learned that in addition to a global shortage of N95 respirators, users loathe the half-century-old product design.

Joe moved quickly and brought together entrepreneurs, material scientists, biomedical engineers, industrial designers, clinicians, hospital administrators, and former FDA officials who began quietly working to develop and commercialize Canopy. The team interviewed dozens of healthcare workers and hospital administrators, and with close communication and testing with professionals in the field, Canopy seeks to push the industry forward.

Design Goals

Reusable & Sustainable

Comfortable on the Face

N95s today were not designed to be reused, but too often today people are forced to do just that at risk for their health and comfort. Then, after a respirator is used past its intended life, it must be disposed of which is not sustainable. We need a better option.

Current N95 masks cause discomfort and marks on the face. These issues can be exacerbated by long shifts in the hospital especially during times of crisis like the COVID-19 pandemic.

By obscuring the mouth, N95s make communication between providers and able-bodied individuals extremely difficult and can make communication with those with hearing difficulties impossible. We focused on improving audibility and ensuring features for disabled patients.

Respirators on the market at the moment are not breathable which leads to discomfort  and even in some cases oxygen deprivation and decrease in job performance. It is essential to improve breathability while still providing superior protection against a variety of particles.

More Breathable

Better Communication

Iteration

Canopy

(Hero Straps)

Canopy Pro Core

Canopy Core

Cloud

Slate

Canopy

(Flex Straps)

Photoshoot Imagery

Packaging

Website & Socials

Click / Press to Play

Click / Press to Play ↓

Videos & Reviews

Meet Canopy overview video.
Review of the Canopy mask by popular medical YouTuber The Med Life.
Physician testimonial by Dr. Elizabeth Clayborne.

Credits

Engineering: Qing Xiang (QX) Yee (Ascent Bikes), Ben Frothingham, Sierra Heuvelman

Industrial Design Assistance: Joshua Boggs

Web Design & Socials Template Assistance: Alright Studio.

Photography: Ry Berg

ACE

DKT

All Work